The “Need More” campaign is a group initiative across UK fire services focusing on attracting more people to join their on call fire fighter crews. On call firefighters are trained with the skills to join full time firefighters in emergency situations, with their fire duties fitting around their work and family lives.
Derbyshire Fire were looking for a way to push the campaign and get the message out there, so they turned to Fleet ID for full livery for three Derbyshire Fire and Rescue Pumps to be sent to fire stations throughout Derbyshire as part of the drive to raise awareness.
With a deadline looming, we got to work straight away, helping to make the artwork files from the Derbyshire Fire and Rescue design team print ready and booking in a fitting date. With so many metres of media to print, the machines needed to be rolling quickly!
The Fleet ID fitters arrived on site at the Ripley Training Centre and the first thing to do was to remove any existing livery and make the vehicle surface ready for applying the graphics. When this was done it was all systems go! All vehicles were fully wrapped within 6 days and ready to hit the road.
Find out more about the campaign in this video – you’ll see Fleet ID’s handy work around the middle of the clip!
Fleet ID understands the importance of the ‘Need More’ campaign to the fire service and the huge difference that more recruits would make in helping communities stay safe. It was a pleasure to work with Derbyshire fire on this vital initiative and we look forward to helping more fire services from around the UK with similar efforts.
If you would like to talk to Fleet ID about a similar project or anything that we may be able to help with (we also supply full Battenberg and chevron markings) please call today on 0344 2098775.